Over the forecast period, the ageing population in the Czech Republic will lead to an increase in the number of consumers using retail adult incontinence products. The category is also expected to benefit from a strong manufacturer’s focus on presenting convenient and highly efficient products that will result in the sales increase of retail adult incontinence.
Despite the strong focus on product efficacy among consumers, the launch of private label products is likely in retail adult incontinence over the forecast period, despite expected lower inflation pressures on consumers. Most new private label launches will target skin sensitivity and comfort and are expected to be introduced by dm-Drogerie Markt.
The hypermarkets channel is set to become increasingly important in the distribution of retail adult incontinence during the forecast period. Hypermarkets offer a broad range of light incontinence products, which consumers are increasingly using to start to address the issue of incontinence.
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Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.
See All of Our DefinitionsThis report originates from Passport, our Retail Adult Incontinence research and analysis database.
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