Retail adult incontinence in Japan is set to see growth in both retail volume and current value terms throughout the forecast period, with increases anticipated for both light and moderate/heavy incontinence. There is expected to be significant potential for future expansion, driven by the ageing population.
In developed countries such as Japan, the ageing population is leading to an increase in demand for incontinence products designed for caregiving purposes. To remain competitive in this space, the development of highly convenient products for caregivers is essential.
In Japan, domestic companies in daily goods have predominantly focused their investments on the general consumer market, which has significant scale. However, they are facing the inevitable impact of long-term population decline, prompting them to continue increasing unit prices through the enhancement of product value.
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Understand the latest market trends and future growth opportunities for the Retail Adult Incontinence industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Retail Adult Incontinence industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Retail Adult Incontinence
Includes a variety of protective products for different levels of bladder or bowl adult incontinence. Products with different levels of absorbency are covered, including pads, pants/protective underwear, briefs, undergarments and pant/pad systems.
See all of our definitionsThis report originates from Passport, our Retail Adult Incontinence research and analysis database.
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