The ongoing economic challenges across the globe are leading to a rise in the cost of raw materials needed for juice production. In addition, uncertainty in terms of transportation to the Middle East poses import challenges.
The consumption of juice in on-trade establishments such as restaurants is expected to rise steadily over the forecast period, especially not from concentrate 100% juice. One of the main driving factors, as part of a trend evident across different industries, is the increasing number of tourists visiting the United Arab Emirates.
Taking into account the competition between brands within juice and the rising bar for quality and taste from the side of consumers, juice manufacturers will be focused on maintaining and improving the quality of their products in the coming years. This includes using natural ingredients, ensuring an appetising flavour, and health benefits, along with innovative flavours.
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Understand the latest market trends and future growth opportunities for the Juice industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Juice industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Juice
This category covers all still packaged juice obtained from fruits or vegetables by mechanical processes, reconstituted or fresh, often including pulp or fruit/vegetable puree. All unpackaged juices are excluded. Only still drinks are included here. Carbonated varieties are included non-cola carbonates. Juice-flavoured milk drinks and fruit shakes which are primarily milk are excluded–these are instead tracked in Packaged Foods Dairy. However, if the juice component is greater, the product is to be excluded from Packaged Foods Dairy coverage and tracked under the relevant category (based on % juice content) within Soft Drinks juice. This sector is the aggregation of 100% juice, nectars (25-99% juice content), juice drinks (up to 24% juice content), and coconut & other plant waters.
See all of our definitionsThis report originates from Passport, our Juice research and analysis database.
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