Economic improvement is expected to drive recovery in air care sales over the forecast period. Air care products are generally seen as important but not absolutely essential, so demand will rely on consumer disposable incomes and affordability.
Gel air fresheners and spray/aerosol air fresheners are expected to lead sales over the forecast period. Both gel and spray/aerosol air fresheners are dynamic categories that consumers are most familiar with.
Liquid air fresheners and electric air fresheners are niche categories with significant potential. Both categories are far from mature and are expected to see a strong performance over the forecast period as economic growth drives consumer interest in more sophisticated air care products.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Air Care
This report originates from Passport, our Air Care research and analysis database.
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