Candle air fresheners is well-positioned for continued growth throughout the forecast period, driven by shifting consumer preferences and innovative product designs. Robust growth for the segment will be supported by its products’ association with wellness, ambience creation, and the use of essential oils and natural fragrances.
E-commerce is playing an increasingly critical role in the air care category, with higher-end brands leveraging online platforms to expand their reach. This trend is particularly evident for candle and liquid air fresheners, which are often purchased outside routine grocery shopping.
Private labels are set to see significant growth in budget-friendly air care segments – most notably in spray/aerosol and electric air fresheners. Their success is underpinned by competitive pricing and strategic advantages in online distribution.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Care industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Air Care
This report originates from Passport, our Air Care research and analysis database.
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