Consumers have grown to appreciate the benefits of using air care in their homes to create a more pleasant living experience. As such, air care is expected to perform well over the forecast period, with steady growth projected, with liquid air fresheners and other air care being notably strong performers.
Consumers increasingly seek products made with natural ingredients and sustainable packaging.
The success of relatively high-end retailers such as Zara Home and H&M Home in promoting air care products suggests growth opportunities in premium and boutique fragrance collections. Such products could cater to consumers seeking luxury and exclusivity in their purchases.
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Understand the latest market trends and future growth opportunities for the Air Care industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Air Care industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Air Care
This report originates from Passport, our Air Care research and analysis database.
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