The growing intensity of menstrual education in Cameroon will drive demand for sanitary towels across the forecast period. Efforts by the Cameroonian government in collaboration with NGOs to educate females on menstrual health will have a positive effect on sales growth.
There is currently a distinct lack of product variety in the Cameroonian menstrual care market, with standard sanitary towels with wings dominating. There is evidently an opportunity to expand the availability of other types of menstrual care products, including tampons and pantyliners, and introduce more contemporary options such as period underwear, particularly in urban areas such as Yaoundé, Douala, Bafoussam, Limbe and Buea where consumers can afford menstrual care products and are open to innovative offerings.
Just over half of women in Cameroon live below the poverty line and their situation is worsened by social and economic barriers inhibiting access to menstrual hygiene products. This is especially evident amongst vulnerable populations experiencing conflict.
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Understand the latest market trends and future growth opportunities for the Menstrual Care industry in Cameroon with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Menstrual Care industry in Cameroon, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Menstrual Care
This is the aggregation of tampons, towels, and pantyliners. Intimate Wipes are not counted in. To see the market size that combines menstrual care and intimate wipes, please select Menstrual Care Including Intimate Wipes.
See All of Our DefinitionsThis report originates from Passport, our Menstrual Care research and analysis database.
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