Over the forecast period, the integration of AI within e-commerce will further accelerate the way that the shopping experience evolves. Not only is there greater room for personalisation, but also for education, which is still very much needed in menstrual care.
As consumers become increasingly aware of environmental issues and the climatic crisis, they are also looking for products that are considered better for the planet. On the other hand, players are listening and developing innovative products that support these needs.
A decline in the national birth rate, driven in part by delayed family planning among younger generations, is a contributing factor in the ageing population of Germany, with this trend likely to remain relevant over the forecast period. This demographic trajectory directly affects the outlook for menstrual care.
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Understand the latest market trends and future growth opportunities for the Menstrual Care industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Menstrual Care industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Menstrual Care
This is the aggregation of tampons, towels, and pantyliners. Intimate Wipes are not counted in. To see the market size that combines menstrual care and intimate wipes, please select Menstrual Care Including Intimate Wipes.
See All of Our DefinitionsThis report originates from Passport, our Menstrual Care research and analysis database.
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