The forecast period is expected to see further advances in sustainable laundry care, including waterless detergents and fully recyclable packaging. Brands that innovate in these areas will put themselves in a strong position in the market.
E-commerce gained further share in laundry care in 2024 and is set to continue to gain in importance in the forecast period. AI-driven personalisation, as well as faster delivery models, will likely shape e-commerce trends going forward.
Across the forecast period, the integration of technology into laundry appliances is expected to continue evolving. This will lead to the widespread adoption of smart washing machines and dryers.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Laundry Care industry in Poland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Laundry Care industry in Poland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Laundry Care
This is the aggregation of laundry detergents, fabric softeners, carpet cleaners and laundry aids.
See all of our definitionsThis report originates from Passport, our Laundry Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!